Scream & Shout

Well Obviously I LOVE BRITNEY SPEARS. And if you all didn't already know (which I'm dissapointed in you if you didn't) her new video with Will.I.Am Scream and Shout premiered tonight! It was premiered on The X Factor, which she judges with Simon Cowell, Demi Lovato <3, and L.A. Reid. The song dropped last week I believe (it leaked a little early) and they did a pretty good job at keeping the video from leaking before the premier. I actually don't watch the X Factor, which is terrible of me since I love Britney and Demi, but I promise I'm going to try and catch up from the beginning or something, whenever I get the free time. I actually missed the premier of the video too because I was in class. School comes first! But fortunately it was posted on the XFactor website, Vevo, and Youtube right after the premier so I raced back to my dorm and watched it.

The song: At first, I wasn't a fan. I thought it was a little boring but maybe because Britney's name was on it, I was just expecting more girly pop. But since Will.I.Am is the main and it just features Britney (which is a term I use loosely since she owns everything she's in) it was more toward his style. After a few listens, it grew on me, then I became obsessed with it as I usually do. There's no real significance in the lyrics. Its just a fun song you'd probably rock out to at the club. The lyrics pretty much just say how when they go to the club, everyone's looking at them and that they don't want the party to stop because it's just so much fun. I think what really did it for me though was the infamous Britney line. I'm SO GLAD they put "Britney Bitch" in the song. 

"It's Britney Bitch"

Brief history lesson: 

Her now legendary catch phrase came about with Gimme More, which is one of my top fave Britney songs. Since she had been out of the scene for awhile, she needed some kind of a catch phrase to get back into the biz. Story pretty much goes that while she was recording (mind you, pregnant with her second child) she came in at the wrong time and Jim Beanz said something to the music engineer, Lago, along the lines of "I don't have to come in when I want, It's Britney Bitch". Originally her producer didn't think she would like the phrase but she loved it! And then they kicked off Gimme More with the phrase and BOOM. Here we are today.

The Video: 

I thought it was really well constructed. Very contrasty, very glam, very edgy too. I thought it was fun and hot too. But obviously, being in the fashion industry, I'll be critiquing outfits. Mostly Britney's though because I was obsessed with how fabulous she looked!!

I just didn't like the obvious product placement and such... That was kind of lame but I guess you gotta fund these fabulous outfits somehow, right? But I liked the simple gold decorations and the disco globes. 

Okay so this is what opened up. Well the bottom-left picture. Her hair is huge! Hahah.

Black, shiny, leather, the makeup. Love it all. I think the high waisted shirt looked fabulous on her,

and I love the leather top that has the sleeves. 

The gold accessories are totally hot too! All about it. 

Kind of wish the shoes were a little flashy and glittery during her poses.

I think it would have added a little more glam to her.

YES. YES. YES. YES.

This feathery onsie is SO cute. Literally dying.

Especially when she was holding the flaming disco balls.

WERK GIRL.

Belted shoes definitely add some edginess that I enjoyed.

I included the shoes in the upper-right corner just because I thought they were cute.

 And a little about everyone else. I thought the dancer's were all dressed very street,

which is obviously typical of dancers

I liked how everything was cohesive too and the colors all flowed nicely.

Top-left jacket- someone buy me this for christmas PAH-LEASE

And the hat on the bottom left is also pretty raw.

I'm not a hat person, but I like when other people wear hats.

I just don't like them on myself.

Here's the Video. 

Enjoy